Spiderman 3

Spiderman 3 is out on the 4th May in the United Kingdom. When you are directed to the website of Spiderman 3, you’re at first at a page which displays a lot of logos, all relevant to the film, a scroll bar in which you can choose what country/area you’re in and once you’re done looking around, you can click on ‘Enter The Site’.


On the main page you’re brought to the sitemap which makes it a lot easier to navigate around, as every section of the site is shown in a few columns in front of you. You can find out about the main characters in the film and there relationships with each other, you can get info on the movie itself, it’s cast, the soundtrack etc. you can watch videos (trailers/interviews/the making of the film), you can download wallpapers, screensavers and even the trailer for your ipod, you can also play a mini game on the website, plus much more (including a whole section on mobiles in which you can download a Spiderman game and wallpapers straight to your phone). There seems to be a lot more info than you will find on other film websites, probably because of how big the Spiderman franchise is. Those that would view the site would be those interested in the film and from it’s success, the film probably has a wide audience range. Kids may just want to play the game, whilst teenagers and adults might want to download to their ipods or use the blog.

This site is really all about marketing, by giving you all this info i.e. how the film was made, trailers etc. it’s making you want to find out more, there’s also links to the other 2 Spiderman films and if you’ve seen them you’ll most likely want to see the third installment.

Interactivity definitely plays a big part in the site, a lot more than in other film sites, this is due to the fact that there is just so much you can do/find out on the site.